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XPA 16 is online!
XPA – Planetactive's client magazine

XPA – current issue


XPA 17| Topics

  • Brand Performance Marketing
  • Trailblazing international smb campaign for cisco
  • The New Challenge: blended search
  • e-mail marketing and online advertising for ebookers.ch
  • Planetactive/Neo@Ogilvy in Düsseldorf´s harbor
  • Social Media for Deutsche Vermögensberatung AG

XPA 16| Topics

  • 14-country study by Neo@Ogilvy Duesseldorf
  • lead generation and more for Schuelerhilfe
  • new website for IQ Media Marketing
  • enterprise search engine optimization for Voestalpine
  • interview with Frank Schneider on launching the DMEXCO
  • intercontinental campaigns for British Airways

XPA 15| Topics

  • Multichannel Marketing and measurability
  • Biotherm's customer club goes online
  • XPA Roundtable on "brands on the web"
  • study: "use of digital media in Switzerland"
  • Neo@Ogilvy optimizes landing page for TD Ameritrade
  • SEO and social media marketing

XPA 14| Topics

  • new approaches to digital advertising
  • online-destination-marketing for South Africa
  • M-Cooking, the Migros online cooking portal
  • WAZ Cross-Media dialog campaign
  • international b2b campaign for SAP
  • new tool: one experience

XPA Special| Topics

  • 10 years of Planetactive
    becoming a leader with a pioneering spirit and innovation
  • digital marketing results in new creative challenges creatives on the fly
  • new Migros portal and newsletter
    Versatility is an asset
XPA ePaper READ NOW!

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